Annual film rentals and sales trends from 2002 to 2011
The chart below shows the annual number of rentals and sales (in various formats) of films from a particular store between 2002 and 2011.
Summarise the information by selecting and reporting the main features, and make comparisons where relevant. Write at least 150 words.
- Rentals
- VHS sales
- DVD sales
- Blu-ray sales
View the data
| 2002 | 2003 | 2004 | 2005 | 2006 | 2007 | 2008 | 2009 | 2010 | 2011 | |
|---|---|---|---|---|---|---|---|---|---|---|
| Rentals | 185,000 | 180,000 | 165,000 | 150,000 | 140,000 | 125,000 | 115,000 | 90,000 | 70,000 | 55,000 |
| VHS sales | 85,000 | 65,000 | 40,000 | 10,000 | 0 | 0 | 0 | 0 | 0 | 0 |
| DVD sales | 45,000 | 105,000 | 175,000 | 200,000 | 210,000 | 215,000 | 205,000 | 195,000 | 185,000 | 175,000 |
| Blu-ray sales | 0 | 0 | 0 | 0 | 0 | 5,000 | 5,000 | 8,000 | 10,000 | 15,000 |
Chart redrawn by BandLadder from the data in the original IELTS practice task. Many IELTS practice tasks come from the Cambridge IELTS series (Cambridge University Press & Assessment); all rights in the original tasks remain with their owners.
Band 8 sample answer
The bar chart illustrates the annual number of film rentals and sales across four different formats between 2002 and 2011. Overall, it is clear that DVD sales grew to become the most popular choice, whereas rentals and VHS sales saw a steady downward trend throughout the decade.
In 2002, rentals were the most popular, standing at 185,000, followed by VHS sales at 85,000 and DVD sales at 45,000. However, the popularity of VHS plummeted rapidly, falling to 10,000 by 2005 before disappearing entirely from the store's records by 2006. Similarly, rentals declined consistently every year, dropping from 185,000 in 2002 to just 55,000 by 2011.
Conversely, DVD sales experienced a sharp rise, overtaking rentals in 2004. They peaked at 215,000 in 2007 before undergoing a gradual decline to 175,000 by 2011. Blu-ray sales were only introduced in 2007, starting at a modest 5,000. Although they remained the least popular format, they showed a slow, steady growth, reaching 15,000 by the end of the period in 2011.
166 words. Every figure in the answer comes from the chart above.
How to write about bar charts
- Compare the biggest and smallest bars before anything else.
- If the bars show years, describe change; if they show places, describe rank.
- Round sensibly and say 'just over' or 'nearly' rather than guessing decimals.
- plummeted
- fell or dropped straight down at high speed
- downward trend
- a general direction in which something is decreasing
- overtaking
- catching up with and passing while in motion
- modest
- relatively moderate, limited, or small in amount
- consistently
- in every case or on every occasion
- peaked
- reached the highest point of development or value
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Frequently asked questions
What should the overview say?
While DVD sales became the dominant format over the period, film rentals and VHS sales experienced a significant and consistent decline.
How long should an IELTS Task 1 answer be?
At least 150 words; 170 to 200 is the safe range. Spend about 20 minutes on it and leave 40 for Task 2, which carries twice the marks.
How do I describe bar charts?
Compare the biggest and smallest bars before anything else. If the bars show years, describe change; if they show places, describe rank. Round sensibly and say 'just over' or 'nearly' rather than guessing decimals.
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